At the Best of Sales Awards, where outstanding performances in sales projects, practices, and approaches are rewarded, DeFacto won First Prize in the ‘Technology and Innovation Application in Sales’ category.
At the Best of Sales Awards, organized for the third time this year by Sales Network, DeFacto was awarded first prize in the Technology and Innovation
Application in Sales category for its ‘Hybrid Store Project with Retail Master.’
According to the information provided, DeFacto, a brand that values customer experience and customer needs, launched the ‘Hybrid Store Project with Retail Master’ in 2020 as part of the digitalization strategy it had put into practice before the pandemic. Within the scope of the project, the company reduced the product stock on the shop floor and kept the remaining stock in the warehouse in an addressed manner. When needed, store staff quickly procure the product through an application.
