At the Best of Sales Awards, where superior performances in projects, practices and approaches in the field of sales are awarded, DeFacto won the First Prize in the 'Technology and Innovation in Sales' category.
At the Best of Sales Awards, organized for the third time this year by Sales Network, DeFacto was recognized for its 'Hybrid Store Project with Retail Master' and Technology and Innovation in Sales.
It was awarded the first prize in the Application category.
According to the information given, as a brand that attaches importance to customer experience and needs, DeFacto implemented the 'Hybrid Store Project with Retail Master' within the scope of the digitalization strategy it implemented before the pandemic in 2020. Within the scope of the project, it reduced the product stock in the aisles and ensured that the continuity of the product was kept in the warehouse in an addressable manner. In case of need, the staff quickly procured the product through the application.
